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Matt Loveland

Managing Director, Wilderness England

Adventurous | Determined | Authentic

Mini Bio

I love to travel, explore and go on adventures, which has led me to living and working in England, the US, China and Jordan. Although I started my career as a Chartered Engineer and project manager, I began applying those skills to new industries and locations. My family went on an adventure, and I ended up managing Jordan’s first indoor climbing centre. This then led me to co-found an inbound adventure travel company in the Middle East, creating amazing tours that took travellers into wild places and engaging with the local community.

On returning to England, I began to see my home country with new eyes. I started to explore the mountains, trails, roads and local experiences that make England such a stunning place. There are so many hidden gems, beautiful accommodations, tranquil places, quirky traditional pubs and restaurants. I’m excited to be creating tours that showcase the wilderness and beauty of the UK & Ireland.

Favourite Place to Play

I live in Cumbria, close to the Lake District, and love to explore the fells, ticking off Wainwrights, and admiring the beauty of the rivers and lakes against the hills.

Not a Lot of People Know This

I created and managed three triathlon events before actually entering the fourth and finally competing in my first triathlon.

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